Friday, March 3, 2023

Clean India Movement

Clean India Movement
 Clean India

What is Swachh Bharat Abhiyan?

Swachh Bharat Andolan: This mission was begun by Prime Minister Narendra Modi on 2 October 2014 at Raj Ghat in New Delhi determined to make India clean. Its goal is to provide sanitation facilities including toilets, solid and liquid waste disposal systems, village sanitation, and safe and adequate drinking water to every family by October 2, 2019. 

This will be the most fitting tribute to the Father of the Nation of India on his 150th birthday. It is very important that the Prime Minister himself is playing a proactive role to make this campaign a success; He himself started this campaign by cleaning the roads at Rajghat.

Whereas, it has already been determined that this campaign is not only the duty of the government but it is the responsibility of all citizens of this country to make the nation clean.

 History of Swachh Bharat Abhiyan:-

The campaign of the Swachh Bharat movement is a big step taken till date related to cleanliness. In order to make this campaign famous globally and to make the general public aware of it, about 3 lakh government employees including students of schools and colleges participated in it on the day of its launch. This program was organized at Rashtrapati Bhavan on 2 October 2014 in the presence of 1500 people. Indian President Pranab Mukherjee started this movement by showing the flag.

Prime Minister Narendra Modi nominated nine eminent personalities from the business, sports, and film industries to take this campaign forward. He also requested those nine persons to join this campaign and take this movement of cleanliness to every single Indian living in every nook and corner of the country.

Narendra Modi said that this campaign should be taken as a challenge and other nine people should be invited personally (like branches of a tree) so that this vision of cleanliness can be fulfilled by 2019 and India will be clean forever in history. Be a country

Taking motivation from this Indian mission, on 3 January 2015, the Indo-Nepal Doctor Association dispatched a mission called "Swachh Bharat Nepal – Swachh Bharat Nepal Abhiyan".. It started in the Indo-Nepal border region, Sunauli-Belihiya (birthplace of Lord Buddha, holy city of Lumbini, Nepal).

Other sanitation programs in India such as the Central Rural Sanitation Program (CRSP) were launched in 1986 across the country with a focus on building healthy toilets for personal use by people below the poverty line. Its objective was to convert dry latrines into low-cost hygienic latrines, construction of latrines especially for rural women, and other facilities like a hand pump, bathroom, hygienic, hand hygiene, etc. 

The goal was that all available facilities would be properly maintained by the Gram Panchayat. Proper sanitation of the village like drainage system, absorbing pit, disposal of solid and liquid waste, awareness about health education, social, personal, household and environmental sanitation system, etc.


The Total Sanitation Campaign (TSC) of cleanliness in India was started in 1999 by the Government of India to revamp the rural sanitation program. Nirmal Gram Puraskar was started in the month of June 2003 under the cleanliness program to promote a complete cleanliness campaign. This was an incentive scheme which was started by the Government of India in 2003 after giving detailed information about complete sanitation to the people, to keep the environment clean as well as to make the village free from open defecation by Panchayats, Blocks, and Districts. Was.

Nirmal Bharat Abhiyan was started in 2012 and after that Swachh Bharat Abhiyan started on 2 October 2014. While all the sanitation systems and cleanliness programs run by the Indian government in the past were not as effective as the current 2014 Swachh Bharat Abhiyan.

Purpose of Swachh Bharat Abhiyan:-

To fulfill the mission and vision of "Clean India" by 2nd October 2019, the Swachh Bharat Abhiyan was started by the Indian government to achieve many goals, which will be the 150th birthday of the great Mahatma Gandhi. It is expected that there is an estimated expenditure of 62000 crores in Indian Rupees (9.7 b$). It has been announced by the government that this campaign is on politics and is inspired by patriotism.

Following are some important objectives of Swachh Bharat Abhiyan:-

Root elimination of open defecation system in India. Conversion of unhealthy latrines into flush latrines.

Removal of manual scavenging system.

To create awareness about good health by changing the behavior of people.

To engage people in public health and sanitation programs to create public awareness.

Strengthening urban local bodies to control, design, and operate all sanitation-related arrangements.

Reuse of disposals and recycling of municipal solid waste through thorough scientific processes.

To provide the necessary environment for the private sector to participate in the capital expenditure for all operations and the expenditure related to the cleanliness campaign.

Corporate India and Swachh Bharat Abhiyan:-

Heeding the call of Prime Minister Narendra Modi, Corporate India has also pledged to make this campaign a success.

He moved forward with enthusiasm.

Public and private companies are being involved in sanitation activities under mandatory Corporate Social Responsibility which is a legal requirement under the Companies Act 2013. CSR is a mechanism by which companies invest capital for the good cause of society as a whole.

Recently big corporate houses like LNT, DLF, Vedanta, Bharti, TCS, Ambuja Cement, Toyota Kirloskar, Maruti, Tata Motors, Coca Cola, Dober, Aditya Birla, Adani, Infosys, TVS and many others have fixed budgets. For the Clean India campaign. According to an estimate, several sanitation projects worth 1000 crores are in the pipeline by the corporate sector. These projects, including the construction of toilets in remote villages, conduct workshops to bring about behavioral change, waste management, and clean water and sanitation activities among other things.

Inviting corporate funds in a bid for the Swachh Bharat Abhiyan, the government recently decided that corporate participation in the scheme would count towards CSR expenditure. And later to clarify this, the Ministry of Corporate Affairs also amended Schedule 7 of the Companies Act to specify that contributions to the Swachh Bharat Kosh would be eligible for CSR. Therefore, not only the government and private individuals but also the corporate sector are playing their part in making India clean.

 How to join Swachh Bharat Abhiyan?

Through the efforts of all the citizens living in the country, the Swachh Bharat Abhiyan was started to make India a clean India. It was clearly declared by Prime Minister Narendra Modi that anyone can actively participate in this program at any time. All he has to do is take a picture of the dirty places and after that, he has to take the picture after cleaning the place and upload the before and after photo on social media websites like Facebook, Twitter, etc. to do the same thing. Other common people should be aware and inspired by this so that they can fulfill the vision of Swachh Bharat.

After such an appeal by the Indian Prime Minister to the Indian public, it started rapidly by the people of India. People were very active and inspired from the day the event was started and to make it global it was started the same way by taking before and after snaps and uploading them on social media websites. It was also said by Narendra Modi that whoever takes forward this campaign will be appreciated by the government on social media websites. 

Many famous personalities associated with Bollywood, Tollywood, Politician, Sports, Business Industry, etc like Aamir Khan, Amitabh Bachchan, Hrithik Roshan, Sachin Tendulkar, Mridula Sinha Ji, Anil Ambani, Baba Ramdev, Shashi Tharoor, Kamal Haasan, Priyanka Chopra, M. Venkaiah Naidu, Amit Shah, Salman Khan, the team of Taarak Mehta Ka Ooltah Chashmah and many more celebrities joined the campaign in their own time and uploaded pictures related to it on Facebook and Twitter.

It is also being done by school, college, university students and other educational institutions. The youth of the country engaged in daily routine work and other business activities also participate in the program and do similar work. All the activities are supported by famous personalities, students and youth of the country and the general public is encouraged to actively participate in it. We as Indians need to take a broom in our hands to make the place around us clean and perfect.

Most of the school and college students participated in the group program so why are we behind? We should also actively participate in this. To make this campaign a successful campaign, many independent application program developers have created many mobile applications using mobile technology. The media also promoted this campaign through its articles and news publications. The Times of India also inspired people towards this campaign with its article "Facebook beats indigenous company in 'Clean Apps Race'". The second published article is - "This Indian app can change how people talk to their government".

To achieve the goal of 100% open defecation free India by 2019, proper toilets are to be built under this campaign, for which nationwide real-time monitoring has also been started by the Government of India. A short film on Swachh Bharat has been made by the PhD students of NIT Rourkela to spread the important message of Swachh Bharat to the people. We should also join our hands for this mission and consider it an important part of our life. Clean India is not only the responsibility of one but the responsibility of all Indian citizens.

Famous personality associated with Swachh Bharat Abhiyan:-

Aamir Khan

Amitabh Bachchan

Hrithik Roshan

Sachin Tendulkar

Mr. Mridula Sinha

Anil Ambani

Baba Ramdev

Shashi Tharoor

Kamala hasan

Priyanka Chopra

M.Venkaiah Naidu

Amit Shah

Salman Khan

Team of Taarak Mehta Ka Ooltah Chashmah

Other celebrities who are involved in Swachh Bharat Abhiyan are Anupam Kher, Parineeti Chopra, Akshay Kumar, Alia Bhatt, Neha Dhupia, Ajay Devgn, Subhash Ghai (Film Producer), Gagan Narang (Indian Shooter), Vijender Singh (Indian Boxer), Manoj Tiwari, Mary Kom, Nagarjuna, Tamannaah Bhatia, Hema Malini etc.



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